February 3, 2012
Earlier this month saleforce.com announced their Analytics Edition, an add-on service that would be released in Spring ’12. Customers then became upset over this announcement, and argued over social media that the analytics capabilities included in this new release should be available at no additional cost. Well, salesforce.com listened, and responded: “We got it wrong, and we sincerely apologize to our customers.” Clearly the Social Enterprise does make a difference. Hey, maybe your company should start taking advantage of the Social Enterprise?
Have you rolled out Chatter yet in your organization? Becka offers some great advice on how she rolled out Chatter at her company. First, she allowed power users to get comfortable with Chatter in a sandbox environment for two months. This way, they could test it out, gather thoughts and feedback, and discuss best practices. During the end of this period, they began implementing a Chatter teaser campaign to all the end users to get them excited and interested. This campaign included videos on Chatter and a link to register for their Chatter training session. Once they thought it was ready for full implementation, they did a weekend launch to reduce the impact on users, and it was pretty darn smooth.
On Tuesday, salesforce.com launched Desk.com, “a savvy customer support application that connects agents with e-mail, phone calls, and social channels;” the application allows for simple management of customer questions and feedback. Desk.com speaks to smaller and medium sized businesses by providing them with cloud-based customer support management. Initial setup is easy, and customers can quickly begin handling questions from phone calls, email, and social media. Desk.com is built on Assistly, which salesforce.com acquired in 2011.
There is a long-standing discussion going on in the Salesforce.com Professional Network LinkedIn Group regarding expense management applications. James Sankpill, current Salesforce user, asked current users what applications they prefer to use for expense management. Answers have danced around apps such as Expensify, Concurforce, and our favorite budget application, Marketing Budget Management. Not to brag, but we think MBM has the best solution out there at the most reasonable price. So James (and anyone else looking for a budget application) don’t forget to check out Marketing Budget Management on the AppExchange.
TechWeek, a week long event in Chicago dedicated to technology innovation, released panel and presentation submissions this week! Now it’s your time to vote and give the panels a green arrow or a red arrow. And while you’re voting, make sure to pay attention to Delivered Innovation’s TechWeek panels: “Growing up on the Cloud,” and “To Like or Not to Like: Should Your Company Turn to Social?” TechWeek will be held on June 22-26, and you can purchase tickets here.
